TBers, Big data and analytics, which "marries large data sets, statistical techniques and predictive modeling [to mine] institutional data to produce 'actionable intelligence,'"1 present big questions to those of us in higher education. A recent EDUCAUSE piece on this issue can be found here: http://www.educause.edu/ero/article/ethics-big-data-and-analytics-model-application 1. John P. Campbell, Peter B. DeBlois, and Diana G. Oblinger, "Academic Analytics: A New Tool for a New Era<http://www.educause.edu/ero/article/academic-analytics-new-tool-new-era>," EDUCAUSE Review, vol. 42, no. 4, 2007. Mr. James B.Greenberg Director Teaching, Learning, and Technology Center Milne Library SUNY Oneonta Oneonta, NY 13820 Email: [log in to unmask] Phone: 607-436-2701 Twitter: greenbjb Blog: http://ctlaltpause.blogspot.com/